Friday, December 30, 2011

Is Social Marketing Too Sexy For It's Body?

First, Social refers to anywhere online that internet users can go to socialize, engage and interact with friends, family, people like themselves with similar interests and even on occassion, with businesses. For example; Facebook, Twitter, LinkedIn,YouTube and of course my Blog "Entrepreneurs Seek Advice". Sorry, I had to add that last one. :) There are many more but you should get the point. For Internet Marketers, talking about the opportunities of the online Social world might be the equivalent of saying painting your heavy duty truck in bright sexy red will save you money in gas consumption. Hmmm really?

Don't get me wrong! Businesses need to socialize with their customers to stay in their Top of Mind and leverage the power of Digital word of mouth referrals and repeat business. But, this requires creativity and a full time effort by businesses and the results may not be seen quickly. What is a business to do? Contract out! It really is that simple.

Get an expert consultant to hold your hand and guide you through the many choices and direct you to how, where and when to build a good, integrated Social Marketing strategy. WSI Digital Marketing is a franchisor who is global and working with thousands of clients in all industries through their hundreds of franchise offices. WSI leverages their private and global knowledge share network bringing this to local businesses the world over. They even work with National and Multi-National clients. In the world of online Social Marketing, Knowledge and Experience is truly power. Be careful that in 2012 you don't just add another expense to your business, make sure you partner with Knowledge and Experience. This will ensure you make a proper investment in the growth of your business.

By the way, don't get me started on Mobile Marketing! :)

If you are looking for WSI Franchise information contact me at: rmacneil@wsiworld.com

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