Is your Website Dead?

"New York -- Your small business could be dying, and you don't even know it.
According to an expert in Web site design, small businesses' Web sites are failing to leverage the Internet. As a result, many of them won't be around for very long. But there are ways to counteract this trend, said Justin Kitch, CEO of Menlo Park, Calif.-based Homestead Technologies Inc. at Tuesday's Small Business Summit."

Kitch provides 10 Clues that your website is dead (see my link under this title or my list of white papers in the right margin of this blog). His 10th clue is as follows:

"10. You'll fail if you do what I say.

Kitch said small businesses should never rely solely on anyone's advice when building up their online strategy. Instead, they should challenge conventional approaches, learn and adapt. He said no two small businesses are alike."

He is almost right on this clue. You should not listen to a technocrat to build your website solution. They are great at delivery of leading edge technology but if they are not trained in Online Business Marketing then they will build you a website that is project based and not a solution that is based on your needs and is a life long online marketing plan.

Only a trained Online Business Consultant who can deliver Leading Edge Technology, Business Grade Hosting, and a well planned Pay Per Click and Search Engine Optimization (SEO) Strategy can protect your investment. If you don't know what Pay Per Click and SEO is then this is the 11th clue that your website is dead.