Warren E. Buffett - "Put Your Mouth Where Your Money Was"

There is no getting around the fact that the stock market is a scary place to have our money right now. At least that is what many in the media would have us believe. In a short term investment strategy, (the get rich quick investor schemes), I would agree with these media doom and gloom naysayers. However, Warren Buffet like many others who follow a sound long term strategy based on history know that doing the opposite of the masses will generally reap you greater rewards, in the long term. In fact, Warren claims that; "...If prices keep looking attractive, my non-Berkshire net worth will soon be 100 percent in United States equities."

(click here to read Warren Buffett's opinion in The New York Times, October 16, 2008) The close of his editorial opinion says it best: "I don’t like to opine on the stock market, and again I emphasize that I have no idea what the market will do in the short term. Nevertheless, I’ll follow the lead of a restaurant that opened in an empty bank building and then advertised: “Put your mouth where your money was.” Today my money and my mouth both say equities."

Warren's close says it best for me. This restaurateur had the foresight and the bravery to act against the doom and gloom media provocateurs and put his cash into a business. Entrepreneurs want to grow cash in business and in these economically challenged times your personal money is best put into growing the economy at the small and medium size business levels. This is where the growth is going to continue more so as online advertising is leveling the playing field. Bigger business will be impacted first and hardest causing a negative impact on their employees and their suppliers. If you are presently an employee of a big company then you need to investigate self employment through the purchase and operation of a franchise business. The following presentation I came across from Franchise Research Corporation says it all best. www.franchiseresearchcorp.com/brief2810 Why wait years for your investment portfolio to come back to where it is today when you can get it back quicker in a franchise business. Makes sense to me.