Look at these numbers from emarketer.com
An article I read in Forbes.com suggests that not only is Facebook growing fast it should be larger than MySpace given the user friendliness and marketing strategies of Facebook. For example; companies like IBM and Microsoft and of course Forbes.com are creating their own open or private communities in Facebook for free. The potential here is awesome. Imagine the intellectual capital of past and present employees coming together in one venue sharing ideas. That is one possibility which is an innovation incubator of ideas for a business. Imagine the marketing power of having your brand viewed perhaps with video (YouTube) and seen by a target market interested in your product or services. After all, with PVR on TV's and people going to the kitchen or washroom who actually watches TV commercials anymore. If a business is not marketing or planning to market on the internet very soon they will be throwing their marketing money away. Facebook is just another example of where our target markets or consumers have gone and we need to follow.
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