Are You Serious About Business?

Tom Peters, a well known Management Consultant, is quoted as saying; "If you are not serious about the internet then you are not serious about business." I happen to agree with him and I'm always surprised when I still hear of business owners in 2007 who don't have at a minimum a website and preferably a web solution that meets the needs of today's customers.

Today's customer no longer 'surfs' the internet. They in fact 'search' the internet. When someone is searching the internet they will tend to buy from the business that has the most professional looking website, a website that provides answers to their questions and a website that is always changing. If they go back to a site and the information is the same then they generally stop going back to that site.

Come on business owners, wake up and realize that today a marketing plan has to include the internet. If you don't, then you are not serious about your business. I can guarantee that your competition is serious about their business. If you don't believe me, look for them on the internet.